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  • Writer's pictureMarianne Moritz

Career website uncovered: Exploring Opportunities in Industrial Employment

Today, I had a look at the career website of a growing industrial company with 650 employees and over 100 million in revenue. As I navigated through, I noticed several opportunities. I'd like to share a few I believe you could also benefit from.


Lucrative Job Opportunities

First, the website touted "lucrative job opportunities." The term "lucrative" immediately caught my attention, suggesting an enticing cost-to-benefit ratio. However, despite this specific description, I was disappointed to find no details whatsoever on salaries or any other financial benefits associated with these positions. While the company may indeed offer competitive compensation, the lack of transparent information poses a challenge for potential candidates to assess whether these opportunities align with their expectations. Therefore, I urge companies to prioritize transparency regarding pay and benefits, enabling candidates to make informed decisions about their career prospects—a crucial step often taken before applying for a job.


Narrow Talent Pool

Secondly, the website prominently showcased an apprenticeship program— historically THE initiative aimed at nurturing the next generation of skilled workers. However, given the decline in graduate numbers and the evolving dynamics of the workforce, I believe a shift in focus is necessary. Additionally, younger individuals are less likely to visit your website directly, preferring to engage via social media platforms. Therefore, I propose that companies explore alternative paths for talent acquisition. Such as second-line qualification programs targeting adults seeking career transitions. By offering tailored training programs to individuals exploring new career paths, companies can tap into a vast pool of talent eager to enhance their skill sets and contribute meaningfully to the workforce.


Remove barriers for application

An email address was provided for submitting applications. Relying on email applications can be very effective. You might not need an ATS (Applicant Tracking System). However, to streamline the process for both you and your potential hires, it's useful to provide clear instructions on what information is required.

Consider stating that submitting a CV is sufficient. Additionally, providing a template for the application email can further simplify the process. By offering guidance and clarity, you can enhance the candidate experience.


In Conclusion: While traditional recruitment methods like apprenticeship programs remain valuable, it's imperative to invest in alternative career paths to attract and retain talent in today's competitive landscape. Prioritizing transparency regarding financial benefits can give you a competitive edge and potentially lead to a surge in applications.


If you're interested in a review and professional assessment of your HR activities and their alignment with your strategy and objectives, please don't hesitate to contact me. Together, we can drive innovation in your industry by attracting and retaining top talent in today's competitive market.

 

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